We all know there are 365 days in a year, but did you know that if the average person looks at their calendar just 3 times a day that equals over 1,000 views per year? When it comes to the cost-effective influence of promotional products, calendars and planners are hard to beat. Most have plenty of room to customize your brand message, add coupons, product information, educational content, tips & tricks, cause-related content, and much more.
Stats to Highlight (optional):
· 86% of people who use a digital calendar also use a printed calendar.
· 89% of people who receive a promotional calendar are likely to use it.
· 88% of people reference their calendars at least once a day.
· Promotional calendars generate 850 impressions throughout their lifetime.
Calendars can also be printed on recycled paper or paper sourced from sustainable sources, and with environmentally friendly inks to align with your eco-conscious efforts.
There’s an app for everything to help make life easier, even scheduling and organization. But at a time when digital devices can do most things, many people still prefer paper planners, agendas, and journals. Here are 5 science-backed benefits that might explain why:
1. You’re less distracted. Planning out your day on paper gives your eyes screen rest and clears your head from the abundance of information communicated by notifications on your electronic devices.
2. You remember more. Writing things down helps you memorize it better and stimulates brain cells to increase focus.
3. Reduced stress. There is a connection between mindfulness and writing. Like an active meditation, using a planner/journal helps you sort your thoughts into words and actions.
4. You’re more motivated. By writing, you can clarify your thoughts and precisely connect with exactly what you want. Save time by abbreviating events and certain points.
5. It’s a healthy habit. People are more likely to use physical things, rather than digital apps that get lost among everything on your phone, tablet, or computer. A planner sitting on your desk is a great reminder to use it regularly.
Calendars, planners, and other dated items are powerful promos and are a daily advertisement for your brand. Ordering early provides the best pricing and selection, so if you’re considering including calendars in your 2024 promotional campaigns, contact us today!
Sources:
· https://www.nytimes.com/wirecutter/reviews/our-favorite-paper-planners/
- Photo by Arina Krasnikova: https://www.pexels.com/photo/workplace-with-laptop-and-opened-notebook-with-pen-5712142/