Planning Holiday Gifts in August: Start Early for Stronger Connections
Aug 16
August is when Q4 planning actually starts, whether or not holiday gifting is on the agenda yet. Client appreciation strategies are taking shape. Year-end recognition for staff is on the radar. Key...
Continue ReadingWhy We're Talking About Holiday Gifting in July
Jul 3
Most gift-giving decisions get made under pressure. December arrives, the list feels longer than expected, and a good idea rushed usually ends up looking exactly like what it is: rushed. The relat...
Continue ReadingThe Audience You Rent, and the Audience You Own
Jun 12
One morning in June, Facebook, Instagram, and Messenger went quiet at the same time. For a few hours, a lot of businesses ran into something uncomfortable: the only line they had to their audience ...
Continue ReadingBuild Connections on Campus with Branded Merch
Jun 23, 2025
Walk onto any campus from elementary to college and you won't have to look far to find backpacks stamped with school logos, students in matching tees on spirit day, and branded water bottles clutch...
Continue ReadingYear-End Planning: A Checklist for Success in 2024
Oct 23, 2023
Year-end is a busy time for most business owners. Not only are you working to get your financials in order, but you're also measuring success, exploring opportunities to grow, and celebrating achie...
Continue Reading4 Consumer Trends That Can Help Differentiate Your Brand
Sep 8, 2023
Getting to know your target audience helps you identify the characteristics that tie individuals together and is an important step in identifying their emotional connection to your brand. These con...
Continue ReadingWhy Gift Giving is Just Good Business
Aug 7, 2023
Corporate gifting presents a remarkable opportunity to engage and demonstrate appreciation for your employees, customers, prospective clients, and partners. In fact, gift-giving can be as good f...
Continue ReadingMOTIVATION SPOTLIGHT: Success or Value?
Jan 18, 2021
Strive not to be a success, but rather to be of value. ~Albert Einstein When we are children, we dream of being successful. How do we define success? Merriam-Webster's dictionary defines it ...
Continue ReadingMOTIVATION SPOTLIGHT: What is your character?
Jan 11, 2021
Our character is what we do when we think no one is looking. H. Jackson Brown, Jr. Have you ever had a task that needed to get done, but because no one was around to keep you accountable, you ...
Continue ReadingMOTIVATION SPOTLIGHT: A New Year, A New Beginning
Jan 4, 2021
"It's easier to resist at the beginning than at the end." ~Leonardo Da Vinci Today is the first business day of a new year. With a new year brings new beginnings. A fresh slate, so to speak...
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